Get Started: Edit Live Campaigns - What is possible and what is not currently

The following is a list of functionality in the Metadata platform that can be edited once a Campaign is launched.

 

LinkedIn

Target Group

All fields are editable after launch:

• Add Uploaded audience
• Location
• Age
• Company Growth Rate
• Company Name
• Company Revenue
• Employees
• Industry
• Job Function
• Job Title
• Member Groups
• Member Interests
• Member Skills
• Member Traits
• Seniority
• Years of Experience
• Company Followers

Image Ads

Editable after launch:

• Text
• Call to Action (if not been in use in a Lead Gen Form campaign)

NOT editable after launch (API limitation):

• Headline
• Description
• Display URL
• Image

Video Ads

Editable after launch:

• Text
• Call to Action (if not used in a Lead Gen Form campaign)

NOT editable after launch (API limitation):

• Headline
• Display URL
• Video file

Carousel Ads

Editable after launch:

• Text about your offer
• Call To Action (if not used in a Lead Gen Form campaign)

NOT editable after launch (API limitation):

• Display URL
• Headline (1,2...)
• Card Headline
• Card Destination URL
• Card Image File

Document Ads

All fields are editable after launch:

• Headline
• Intro text
• Document
• Max Preview Pages

Conversation Ads

All fields are editable after launch:

• Flow
• Text Template
• Sender
• Subject
• Ad Banner
• Message 1 Text
• CTA button
• Button Text
• Action
• Destination

Spotlight Ads

Editable after launch:

• Headline
• Company Name
• Company Logo
• CTA

NOT editable after launch:

• Ad Background Image
• Use Profile Image checkbox
• Ad Description

Conversation Targeting (CTV) Ads

Editable after launch:

• Introductory Text
• Call To Action (if not used in a Lead Gen Form campaign)

NOT editable after launch:

• Headline
• Video

Lead Gen Forms

Editable after launch:

• Offer Header
• Offer Details
• Form Fields
• Custom Form Fields
• Thank you message
• Link to thank you page
• Dynamic UTMs
• Thank you page CTA
• Privacy Policy text
• Privacy Policy URL

NOT editable after launch:

• Language (not allowed in API and not allowed in native UI)

 

Facebook

Image Ads

All fields are editable after launch:

• Text
• Headline
• News Feed Link Description
• Display Link
• Call to Action
• Image

Video Ads

All fields are editable after launch:

• Text
• Headline
• Description
• Display Link
• Ad Video File

Carousel Ads

NO fields are editable after launch:

• Text
• Card - Headline
• Card - Description
• Card - Creative Assets
• Card - Destination URL
• Card - UTMs

Target Group

Editable after launch:

• Age Range
• Interest
• Industry

NOT editable after launch:

• Add Uploaded audience

Lead Gen Forms

NO fields are editable after launch:

• All Form Elements

 

Instagram

Image Ads

All fields are editable after launch:

• Primary Text
• Headline
• Description
• Call to Action
• Image

Video Ads

All fields are editable after launch:

• Primary Text
• Headline
• Description
• Call-to-Action
• Image

 

Google

Text Ads

All fields are editable after launch:

• Headline 1
• Headline 2
• Headline 3
• Description 1
• Description 2

 

 

Reddit

Image Ads

All fields are editable after launch:

• Headline
• Display URL
• Call to Action
• Image
• Thumbnail

 

Additional Functionality

Adding/Removing Ads and Ad Sets

Google:

• Add/Remove New Ads to Ad Sets: Yes
• Add/remove Ad Groups: Only available for Native Structure

LinkedIn:

• Add/Remove New Ads to Ad Sets: Yes
• Add/remove Ad Groups: Not available

Facebook/Instagram:

• Add/Remove New Ads to Ad Sets: Yes
• Add/remove Ad Groups: Only available for Native Structure

Reddit:

• Add/Remove New Ads to Ad Sets: Yes
• Add/remove Ad Groups: Only available for Native Structure