From the moment Web Personalization was born load times have been a major concern for us, and we've worked hard to optimize the Web Personalization code to be as lean as possible and have a negligible effect on your site's performance.
There are a few things that help us not affect website loading times:
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We load asynchronously - our code is loaded independently and does not interfere with other content and scripts on the site.
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As opposed to different website tools (like A/B test tools), Web Personalization can load later as we don't have to carry a whole version of your page, just Reactions.
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