Joshua Desmarais
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Recent activity by Joshua Desmarais-
[Recipe] Supercharge Lead Capture
Use Cases Do you have an email list or a sales pipeline to feed? The Lead Capture goal should be used when you want to capture a visitor's information from within a reaction. These reactions can h...
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What is Seniority?
Seniority refers to the Job Level of that individual (ex: Manager, Director, VP, etc.).
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Get Started: Add LinkedIn Convo Ad Senders
Enable Profile Visibility on LinkedInThe person that will be the sender for your LinkedIn Convo Ad must enable Profile Visibility on their LinkedIn account. Add Sponsored Message sender You can a...
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Get Started: Normalize Data for Revenue / Employee / Industries / Countries / States
Revenue Range:$0 - $1M$1M - $10M$10M - $50M$50M - $100M$100M - $200M$200M - $500M$500M - $1B$1B+Note: We recommend your field type being either Number OR Single-line text. If it does not exist you ...
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How to: Use Zapier to Push Leads to your Marketing Automation Tool
Zapier is an app that you can integrate in with the Metadata platform. Its purpose is to integrate leads from the metadata platform into the marketing automation tool of your choice. Each process i...
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How can I enable validate work email for LinkedIn LeadGen forms?
This guide will walk through how to enable your LinkedIn LeadGen forms to validate work emails. Please note that currently, this is only possible before you launch the campaign. For campaigns alr...
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How to: Add dynamic keywords or locations to Google Ad headlines
Read Best practices: Google Ads campaigns for practical tips on maximizing your success with Google Ads campaigns launched through Metadata. Use the curly braces icon to add dynamic keywords or loc...
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Testing Global Reactions
Global Reactions are reactions that apply to all / multiple page of the site. If you've set Global Reactions, especially if they are connected to specific elements on the page (i.e. Subtle Reaction...
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Segment Integration
Using Segment? You can now view different reaction events within your Segment account, and send them to any other tool you have integrated! Integration Setup - Make sure you have Segment on your...
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[Recipe] Taking Your Lead Capture Forms to the Next Level
Web Personalization's lead capture forms are great to quickly get lead forms up on your site. Sometimes you'll want to go beyond the standard lead forms and for those cases, we have the custom HTM...