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Integrations

Learn how to connect your tech stack seamlessly into Metadata with easy-to-follow articles and video walkthroughs.

Salesforce

  • Integrate Salesforce Pardot
  • Integrate Saleforce CRM

Social Ad Channels

  • Ad Channels
  • Facebook, LinkedIn & Google Ads Permissions for Professional Services and Tech Support
  • Metadata integration settings on Facebook
  • Unable to accept Facebook Terms and Services when integrating
  • Normalization for Revenue / Employee / Industries / Countries / States

Tracking Pixels

  • Website Retargeting
  • Verify Domain and create Lead Facebook Event

Hubspot

  • How to Check/Create UTM properties in Hubspot
  • Integrate Hubspot

Eloqua

  • Integrate Oracle Eloqua

Marketo

  • Create API User for Marketo in case of permissions issues
  • Marketo Integration in depth
  • Integrate Marketo

Bombora

  • Configure Topics on Bombora

Zapier

  • Using Zapier to Push Leads to your Marketing Automation Tool

FAQ

  • Why each integration?
  • Marketing Automation Field Mappings
  • How to configure MQL / Score field
  • Can you change Ad Accounts and Campaign Groups?
  • Exporting leads to Marketing Automation tools
  • Leads not pushing to MA Tool
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