Joshua Desmarais
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Articles
Recent activity by Joshua Desmarais-
CTV Ad Specifications and Restrictions:
Prerequisites: Enabled for Brand Awareness Campaign Objective only CTV Campaigns support only Auto Bidding Targeting is limited to the United States (US) and Canada. English must be set ...
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Facebook/Instagram Target Group Estimate Not Changing
When you create a target audience for Facebook/Instagram, the size is calculated by considering three main components since Metadata is unable to get a direct estimate from the channel: Targeting ...
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Exclude Sites/Pages using Metadata Site Scripts
This guide will walk you through how to exclude specific pages with Metadata site scripts. Ensure you have the scripts installed on your website via Google Tag Manager or your tag manager of choi...
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Insights
Introducing Insights by Metadata Gathers, aggregates and organizes comprehensive engagement data from multiple sources (ad channels, CRM, website traffic). Sifts through all your data, cutting th...
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Account Engagement Score
Engagement Score The Engagement Score is a metric that reflects how interested a particular account is in your company's products and services. This score ranges from 0 to 100, where a higher score...
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Get Started: Provide Access For Audit
We are excited that you have begun your journey to look into implementing Metadata into your tech stack to have your ads optimized toward pipeline and revenue. In order to give our team the ability...
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Reactful Password Reset Guide
User Password Change Steps Logged in the platform:1- Click the User Icon in the top-right2- Click User Settings 3- Inform the current password.4- Set a new password and confirm it. 5- Click "Cha...
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How To - Remove Negative Keyword Lists
In order to remove Negative Keyword Lists from Metadata you will need to first remove them from the campaigns they are associated with via Google Ads directly. Log into your Google Ads account. Cl...
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All about: Metadata Discover API
Note: Metadata Discover API is a standalone product. If you're interested in activating this feature, please reach out to your Metadata rep. Unveil anonymous website visitors and get firmographic d...
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Missing Data in Website Engagement Reports
Symptom You are not seeing the data you expect in these sections: Stats by Website Engagement Website Engagement (GA4) view on Experiments page Issue GA4 is placing a threshold on your data whi...